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| Right blend of SEO and Web
Designing |
Your
website looks stunning. And you are sure it will attract
visitors’ attention towards it. But… that’s not what the Search
Engines want. With too many creativity features like excessive
Javascript and full flash pages, search engine spiders are not
able to index such artistic website designs.
With requiring more search engine traffic, but also wanting an
interesting and appealing website, on the other hand, the
website owner is left in a dilemma to choose between the two.
And then he asks… that is it true that if you want top search
engine rankings, your website should be a dull and filled with
text?
Well, not always. There are many ways through which you can
still rectify your situation, such as:
Firstly, CMS or content management system being an easier and
faster way for updating websites is the best option for website
owners to opt for, according to them. But, most of CMS generate
dynamic web pages, which are sometimes difficult for the search
engines to read. The best option is to choose a CMS plan which
generates Static file names.
Secondly, Search engines understand text, and not the flashy
designs. But customers can. So in order to create a website
which attracts customers and is also readable by the Search
Engines, you can design an attractive Flash header and put the
relevant keywords rich text under the flash header.
A flash header will help you draw customer attention, and the
text will be search engine friendly too.
Thirdly, all important hyperlinks should be presented by basic
HTML anchor tag. This is done because if you make excessive or
improper use of Javascript, then it can hinder your website from
being indexed. If all the links are embraced with Javascript,
then there is a possibility of the search engines reading the
homepage only but not indexing all the inner pages.
That is why, use of external Javascript technique is
recommended.
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